Nonprofit Guidance
Social Media Can Bring in Donors. It Should Not Be Your Entire Fundraising Plan.
TikTok LIVE Gifts can generate support, but nonprofits need a direct donation path and lasting relationships that do not depend on a social platform.
Articles & practical guidance
A stronger home
for your work online.
Clear advice for the people doing the work. Websites, domains, and lasting supporter relationships—explained without the jargon.
Start here
Your nonprofit’s online foundation
Build your home on the web. Protect its address. Turn attention into lasting support.
Nonprofit Guidance
What Is a Domain Name and Why Should a Nonprofit Own Both .org and .com?
A domain name is your organization’s address on the internet, how people find your website. Here is why nonprofits should understand it, own it, and consider protecting both .org and .com.
Nonprofit Guidance
Your Nonprofit Needs a Home on the Web - Not Just Social Media
Social media can help people find a nonprofit. A website gives them one clear, trustworthy place to understand its work and decide how to help.